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Sign Up
You must be a subscriber to utilize MLS EARTHview™ on your
website. Sign up now.
Subscribing just takes a
few minutes.
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Install MLS EARTHview™
We will be notified once your board has approved the IDX
Agreement and delivered your access credentials to the MLS Data.
At that point we will send you a short line of Java Script code
that you will use as the body of your home search page.
This is usually a very simple installation, but implementation
does vary from website provider to website provider. Your web
developer can install the code in just a few minutes. The
general instructions are provided within the email that we use
to send you the Java Script.
If you are not working with a web developer we can certainly
help you get it done.
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The Search Form
Our intuitive and easy to use search form covers all of the
essential criteria necessary for any property search, including:
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TYPE— Residential, Commercial and Land
OFFERED— For Sale and Rent or Lease
BEDROOMS— All and 1 to 5 or more
SQ FFET— All and 1000 to 5000 or more
MINIMUM PRICE— All and 50K to 5M
MAXIMUM PRICE— All and 50K to 5M or more
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Additional options include:
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SHOW ONLY LISTINGS WITH PHOTOS— Selection Box
NUMBER— Partial or complete Street Number
STREET— Partial or complete Street Name
CITY— Partial or complete City Name
ZIP— Single or multiple Zip Codes
ZIP CODE MAP— By US Naviguide for local reference
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You can also search by specific MLS NUMBER(s).
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If that’s not enough you can click on the ADVANCED SEARCH
Tab and hone your search in tighter with additional criteria and
the regionally specific dynamic data.
Additional criteria available on the ADVANCED SEARCH include:
FULL BATHS— All and 1 to 4 or more
GARAGE— All and 1 to 5 or more
ACREAGE— All, 1 or less, 1-10, 10-50, 50-100, 100+ |
The regionally specific dynamic data is captured directly out of
the current MLS database. This eliminates the perceived problems
that are associated with the static lists of other IDX
solutions, meaning that if the subdivision is listed in our
dynamic list, there is actually a property for sale in that
subdivision.
These dynamic lists differ per MLS Board, but most all include:
STRUCTURE TYPE— Condo, Duplex, Single Family, etc
YEAR BUILT— The year built
SUBDIVISION— The subdivision listed
COUNTY— The county listed
AREA— May be a 3-5 digit code or Suburb ID, varies per MLS
SCHOOL DISTRICT— The school district listed
ELEMENTARY SCHOOL— The elementary school listed
MIDDLE SCHOOL— The middle school listed
HIGH SCHOOL— The high school listed |
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The Results Page
Our clean, thumbnail results page delivers functionality as well
as an impactful visual presentation of the results.
The Tabbed design makes it easy for the user to return to the
search forms, but with the Modify Search On-The-Fly options the
user has a convenient way to modify search results and change
the sort order or display options of the results.
Modify Search On-The-Fly options include:
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BEDROOMS
SQ FEET
MIN PRICE
MAX PRICE |
Sort Results Order by selecting from:
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PRICE - LOWEST FIRST
PRICE - HIGHEST FIRST
BEDROOMS
BATHROOMS
SQUARE FEET
CITY
ZIP CODE |
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Results Display Options include
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DEFAULT (2 Rows of 4) - 8 Properties
2 Rows of 2 - 4 Properties
3 Rows of 5 - 15 Properties
4 Rows of 4 - 16 Properties
6 Rows of 5 - 30 Properties
20 Rows of 1 - 20 Properties |
Images and Property Information are displayed to help the user
make a quick determination about each property and whether or
not they are going to be interested in “More Details” which
links the user to the Printable Property Brochure.
The Scrolling Thumbnails provide for a quick look at the rest of
the property images. Simply position your mouse pointer over
each of the thumbnail images and any additional property images
will be scrolled through automatically.
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The Map This Listing Selection Box
allows the user to select
multiple properties of interest to be grouped and mapped
together. This gives the user the ultimate convenience of
comparing the locations of only the properties they’re
interested in and not having to muddle through a bunch of
unwanted properties on the map.
When the user chooses the MAP MY SELECTIONS button all of the
selected properties are compiled into a single list. The user
then has the option of removing any unwanted properties, by
deselecting the “Map This Listing” check box or can also “Return
to Search Results” to gather any additional properties.
The user then has the choice of delivering the selected
properties to either a Google Map or Google Earth. The Google
Map requires no additional software to function, whereas Google
Earth does require the user to either already have Google Earth
application installed on their PC, or if the user does NOT already
have a copy of the Google Earth application installed, they can
download it for Free.
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The Printable Property Brochure
The Property Brochure has a sleek and modern design that
delivers style and elegance to any listing. The brochure
includes:
A COMPANY BANNER— This is a customizable banner that is
designed
to carry over the company and/or franchise brand identity of the agent.
AN AGENT BANNER— This banner provides a placeholder for the Agent
Image and the Agent Contact Information, including Office Phone,
Mobile Phone, Email Address and Website.
AN EMAIL THIS LISTING LINK— Provides the user with a easy way to
forward this specific listing on to anyone with an email
address. Simply fill in the email address and press “send”.
PROPERTY IMAGES— Include the mouse-over-to-enlarge functionality. By
placing your mouse pointer over any thumbnail image it
changes the larger image view to the thumbnail image your mouse
pointer is on.
PROPERTY INFORMATION— Includes pertinent data, such as:
ASKING PRICE MLS NUMBER
ADDRESS BEDROOMS
BATHROOMS SQUARE FEET
YEAR BUILT ACREAGE
ELEMENTARY MIDDLE SCHOOL
HIGH SCHOOL SUBDIVISION
PROPERTY DESCRIPTION— This is the property as described by the
listing agent.
PROPERTY FEATURE LIST— This is a list of all of the features as
available from the MLS/IDX Database. The feature list varies per
region.
MORTGAGE CALCULATOR— This a very easy to use Mortgage
Calculator,
including the modifiable fields of:
PRICE DOWN
APR TERM
With the (non-modifiable) results fields of:
LOAN INTEREST
TOTAL MONTHLY
CONTACT THE AGENT BANNER— Is an area for the agent to provide a
statement that helps draw a lead capture from the user. An
example statement would be:
“Click here to make an offer or to find out more about this property.” |
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Google Map
From the Printable Property Brochure, if you select the “Google
Map” Tab you will open that one property in a Google Map.
Notice that we keep the tabbed design for continuity, plus we’ve
also maintained the agent branding by carrying over the Agent
Banner.
The map is a completely functional Google Map that you can zoom
in and out on, choose the Hybrid view or even launch Google
Earth from.
The tabs at the top return you to the Property Brochure, Google
Earth and Google Street View.
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From the Results Pages with the “Map My Selections” feature
you can select multiple properties to be mapped to better
discern interest and compare locations and regional amenities.
Again we maintain agent branding with the Agent Banner as a
header and sustain continuity with the tabbed design.
Not only do we place the Info Bubble Property Icons on the map,
we also list all of the selected properties down the side. If you “mouse-over”
any of the Property Images MLS EARTHview™ will actually
reposition the map and open the property information bubble for
that property.
As the user determines preferences of properties, they can
deselect the property by unchecking the “Map This Listing” check box from the Property List
which will remove the unwanted properties (by icon) from the map.
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Google Earth
From the Printable Property Brochure,
if you select the “Google Earth” Tab you will open that one
property in Google Earth.
Since Google Earth is a separate application the Agent Banner
and Tabbed Design are not available.
The power of Google Earth is definitely the Interactive Layers
that are available in the side task pane, and include:
ROADS
BORDERS &
WEATHER
PLACES OF INTEREST |
STREET VIEW
LABELS TRAFFIC
TERRAIN
AND MORE |
The most powerful of which is the PLACES OF INTEREST which
include:
BARS/CLUBS
DINING
BANKS/ATMS
GROCERY STORES
MOVIE/DVD RENTAL
SHOPPING MALLS
GOLF
SPORT VENUES
TRANSPORTATION
FIRE STATIONS
SCHOOLS |
COFFEE SHOPS
LODGING
GAS STATIONS
MAJOR RETAIL
PHARMACY
GEOGRAPHIC FEATURES
PARKS AND RECREATION
SKIING
TOURIST SPOTS
HOSPITALS
PLACES OF WORSHIP |
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From the Results Pages with the “Map My Selections” feature
you can select multiple properties to be mapped to Google Earth
to better discern interest and compare locations and regional
amenities.
In the Google Earth “Places” Panel you will see the list of
Property Addresses with the price. When you click any of the Map
Icons and the Property Information Bubble opens, that property
will also be highlighted on the “Places” list.
As the user determines preferences of properties, they can
deselect the “Places” check box for any property they are not
interested in and remove the unwanted properties from the Google
Earth map.
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Google Street View
From the Printable Property Brochure, if you select the “Google
Street View” Tab you will open that one property in Google
Street View.
Notice that we keep the tabbed design for continuity, plus we’ve
also maintained the agent branding by carrying over the Agent
Banner.
It is important to know that Google Street View is not available
in all areas, but their coverage is growing daily. If you are
seeing this, then more than likely, Google Street View is
available in your area.
The power of Google Street View is the 360° street-level
perspective provided. The user will - literally - virtually
drive up and down the street and can look at both sides, to
easily discern the neighborhood ambiance and ascertain whether
or not this area is right for them.
Google Street View truly delivers the “like being there”
feeling.
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Navigation is as simple as “grabbing the image” with your
mouse and rotating it left, right, up and down. You can click on
the directional arrows to proceed up and down the street or turn
at intersections.
You can also zoom in and out using your “scroll” on your mouse.
With Google Street View you can definitely see everything
that anyone would see driving in their own car up and down the
same streets, all from the maximum convenience and
super-economical perspective of the Internet.
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One Button Searching
The core of the MLS EARTHview™ flexibility is the saved search
aspects associated with our product. If you can search it, we
can save it… as a hyperlink for a banner or button, such as
“Lake-front Properties” or “Northeast City Homes” etc.
This allows the Agent to better market specific niches and
simplifies the search to one button for the user.
This One Button Searching is virtually limitless, all that is
required is the searchable fields actually be available from the
MLS/IDX Database.
Keep in mind that the MLS EARTHview™ Results Pages include the
Modify-On-The-Fly functionality to help a user’s better hone in
on their individual and more specific needs.
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Featured Listings
Featured Listings means different things to different Agents. It
could be their own listings. It could be their team or brokerage
listings. It could be the properties in the MLS Database that
they can make the most commission on.
The actual discernment doesn’t really matter because all options
are available with MLS EARTHview™. The Agent simply identifies
what criteria they would like to match for their “Featured
Listings” button and MLS EARTHview™ delivers.
It could be as simple as all properties with this one listing
agent, or with these listing agents. It could be properties
listed within this one subdivision. It could be these specific
MLS Numbers of the properties.
The opportunities are truly endless, and MLS EARTHview gives Agents
the freedom to be specific.
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Lead Capture
Lead capture is a delicate balance of trying to garner
information for the Agent while not alienating or offending the
user.
MLS EARTHview™ accomplishes this with what they deem as “Soft
Lead Capture” forms, which are more like digital customer
service liaisons than the aggressive and blocking “gateway”
forms.
The Agent is allowed to predetermine an interval, such as after
the User has viewed 3 or 5 property details, then the “Soft Lead
Capture” form opens and asks the user if they would like to
contact the agent, have the agent contact them, or if they would
like to receive email updates regarding their search, etc.
Nothing is forced, unless the Agent prefers to require certain
data from the user before allowing the user to search anymore
properties.
Any form can be passive, and include an option such as:
“Not Right Now - I’m Just Looking”
And, any form can be a definitive “gateway” form requiring
certain information be delivered to the Agent before the user is
allowed to continue with their property search.
This selection is completely up to the Agent and their
preferences.
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Presentations
MLS EARTHview™ is a wonderful, in-your-office, presentation
tool.
Imagine an Agent sitting across the desk from the new
clients— with a dual monitor setup— asking them about the
specifics of the property they desire, what’s their key need?
Bedrooms? Size? Location? Amenities? Neighborhood? Price? Etc.
Etc.
Imagine that while they’re answering the Agent was actually
selecting the appropriate criteria in the MLS EARTHview™
application. Once the Agent clicks search, all of the power of
MLS EARTHview™ is now at the Agent’s fingertips and in front of
the clients.
The Agent can drive the new clients all the way through the home
search process. From the online search, to the fast results with
the Scrolling Images, through the Printable Property Brochures,
and then onto the amazing power of Google Maps, Google Earth and
Google Street View.
All the while, strengthening the Agent Client relationship and
providing the Client with the opportunity to take the same
functionality home with them via the Agent’s website and MLS
EARTHview™.
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Brochures
MLS EARTHview™ gives you so much more than just your ordinary
and, quite often, boring property brochures.
MLS EARTHview™ helps the Agent make mediocre brochures a thing
of the past.
MLS EARTHview™ delivers the interactive, and stimulating
brochures, enhanced with multimedia, that engage clients and
prospects in ways that flat PDFs and paper brochures cannot.
The MLS EARTHview™ Property Brochures include all property
images, a mortgage calculator, directs links to the Virtual Tour
(if available for that property), Google Map, Google Earth and
Google Street View.
The true power of the MLS EARTHview™ Printable Property
Brochures is the fact their digital. This electronic brochure
allows the user so much more flexibility and content that they
engage themselves in the property and the Agent.
With the MLS EARTHview™ application you can easily deliver
multiple Property Brochures with one link. Its so easy to use,
that you’ll be wondering how you ever got along without it.
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Custom Color
Agents know that consistency in presentation, brand-identity
and image are important characteristics of successful Agents.
MLS EARTHview™ provides for vital color matching to help
maintain a consistent presence within the Agent’s website.
Simple visual variances seem to have a profound affect on the
user perceptions of style, and their overall impression of a
website.
With MLS EARTHview you can change the background color and the
highlight color to match the exact color scheme of the Agent’s
website.
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Custom Banner
MLS EARTHview™ enables the Agent to maintain a consistent web
presence and reinforces brand-identity.
By allowing complete customization of the Agent’s Company
Banner, the Agent can maintain a continual style, theme,
franchise or company identity throughout the home search
process.
The Agent’s online image is very important and MLS EARTHview™
will not ask an Agent to settle for anything less than
consistency.
The Agent can provide their own completely customized banner, or
a selected image, or even just an idea and work with one of our
graphic designers to fully develop their customized company
banner.
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Custom Searches
The MLS EARTHview™ “Link Builder” is the at the core of the
search flexibility. If you can search it, you can save it... as
a hyperlink for special buttons or banners.
The only real limitation is whether or not the MLS or IDX
Database provide the necessary field(s) to search.
Some examples of searches Agents can create and save themselves:
SUBDIVISION PROPERTIES - Where “Subdivision” is the actual
Subdivision Name, such as Windmere, Bella Colina, White
Rock, etc.
LAKE-FRONT HOMES - This DOES require the MLS to provide
a “water-front” field
GOLF COURSE COMMUNITIES - This is easily done by the
Agent listing the subdivisions with golf courses
NORTHEAST CITY PROPERTIES - The Agent can identify their
city’s northeast Zip Codes
CITY HOMES FROM $500K-$750K - The Agent specifies the
city and price range |
The options are virtually limitless. This is a wonderful way for
any Agent to specialize in a niche market and even devote an
area of their website to each niche.
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